About Dawn Shift
The Story Behind The Dawn Shift
Join Bridget Sarah as she builds in the quiet hours — balancing business, life, and everything in between. The Dawn Shift isn’t just a story — it’s a space for the builders, dreamers, and late-night creators doing life differently.
I’m Bridget Sarah — founder and director of Node Dawn Group Ltd, and self-employed for over four years under my personal brand, Bridget Sarah. I’ve worked with clients across tech, design, and digital infrastructure — all while raising a family and building a business from the ground up.
The Dawn Shift was born in the early morning hours, when everything felt like too much — burnout, solo parenting, and the pressure to keep going. But somewhere in that quiet, I found a new rhythm. A slower, more intentional way to create.
This project documents that journey — in real time. It’s the story of rebuilding through chaos, building out Node Dawn Group, and sharing what it’s really like to juggle business, life, and everything in between.
Here, I share the moments most people don’t see:
The messy middle between ideas and execution
The emotional weight of building while parenting
The tiny wins that add up over time
If you’re building something while carrying a lot — you’re not alone.
Follow along:
📬 Dawn Dispatch — a free weekly letter with honest reflections and behind-the-scenes progress
🔒 Dawn Uncut — early access to book chapters, audio notes, and founder-only insights
This is my story — but it might be yours, too.